Promotions Management
Trade Promotion Planning
Promotions Management with areté
With Forge by Areté, promotions sit at the heart of the demand plan. Upload promotion plans in the format you already use, see every promotion on one calendar, and watch its modeled lift appear in the forecast as its own building block. Your planners always know how much volume each promotion is worth.
AI-Assisted Upload
Import promotion plans and history from spreadsheets, promotion calendars or PDFs. Our software reads them for you and highlights any value it isn't sure about.
Promotion Calendar
See every promotion on a day-by-day calendar, grouped the way you plan (by product, account, location or brand), with price and mechanics (TPR, ad, display, multi-buy) at a glance.
Modeled Lift
areté models each promotion's lift and attributes it to the promotion that drove it, so each promotion gets credit for its own volume.
Lift in the Forecast
Lift is added as a Promo building block on top of base volume, ready to review, adjust and publish.
Why Use Promotions Management Software
One Version of the Truth
Promotions, base volume and lift live in the same forecast your supply team plans from. No side spreadsheets.
Control at Every Step
Promotions move from Draft to Approved before they publish, and can be cancelled or removed cleanly.
See What Each Promotion Is Worth
The Building Blocks chart shows base volume and lift week by week, item by item.
Works with the Signals Agent
When a forecast spikes, our AI agent checks for promotion lift before it raises a flag, so real promotions aren't treated as errors.
Increase Efficiency
AI-assisted upload removes the retyping of promotion calendars, so planners spend their time on the plan instead of data entry.
Building Blocks
See the Lift
Switch the forecast chart to Building Blocks to see base volume and promotion lift stacked week by week.
When planners know something the model doesn't, they add their own adjustment as a separate building block, so the modeled lift and the planner's judgment stay visible side by side.
Industry Experience
Global Customer Base With Proven Results
We have satisfied customers all over the world who have used our solution for years. Book an appointment with us to find out why.
“Prevail10 is a tool that simplifies demand planning from statistical generation to results control through indicators, reports and visual expressions that are easy to handle and have potential for general use in decision making.”
“We implemented this tool in a couple of years ago. Its a very useful tool for weekly demand planning process and its very customizable to user needs. In addition, we have received good support from areté based on business needs. Support tickets are answered quickly by areté´s support team. Tool with robust statistical features.”
Frequently Asked Questions
What file formats can we upload?
Spreadsheets, promotion calendars laid out as grids, and PDFs, including scanned documents. Our software extracts each promotion with its scope, dates, prices and mechanics, and highlights any value it isn't sure about for review.
How is promotion lift calculated?
areté models promotion lift from your sales and promotion history, then attributes it to the promotion that drove it. The lift is added to the forecast as its own building block.
Can planners override the modeled lift?
Yes, without losing the model's view. Promotion lift comes from the model and is recalculated whenever the promotion changes. To override the forecast, planners enter a manual adjustment, which is kept as its own building block on top of base volume and promotion lift. The total updates immediately, and anyone reviewing the plan can see both what the model expected and what the planner changed.
Can you integrate with other systems and databases?
Yes, our solutions come with standard APIs and integration connectors.
How easy is it to implement your solution?
We have a proven and predictable method to implement our solution in an efficient timeframe.
How short is the learning curve to become proficient with your solution?
Our solution is designed to be intuitive and user-friendly, with comprehensive training and support to help users become proficient quickly.
How do we adapt the tool to our business?
Our solution is not a templated solution and we will work with you to get the right fit for your business. We recognize one-size doesn't fit all and your company is unique.
What happens post implementation of your solution?
We provide ongoing support, training, and updates to ensure your solution continues to meet your evolving business needs.
What are your strengths?
Our strengths include our personalized support, adaptability of our solution, our intuitive user interface and the overall customer experience.